Learn the benefits and challenges of using Twitter as an HR communications tool with the all-new webinar on CD, Twitter for HR: How to Get the Most Out of the Hottest Social Media Tool.
Learn moreA webinar on CD presented by Dan Ryan, president of Ryan Search & Consulting and social media expert.
When looking for a new marketing director, BreakingPoint Systems in Austin, Texas, took their search to the Twittersphere. The company received Tweets from Boston marketing professional Kyle Flaherty, who had expressed his interest in the position. Impressed with Flaherty’s experience, the hiring manager began a Twitter exchange with him. Within weeks of first contacting the company, Flaherty had an interview and met the company's executive team. After several more weeks of Twitter exchanges, Flaherty accepted BreakingPoint's job offer.
BreakingPoint Systems is not alone in its social media recruitment efforts. A recent survey showed that of those currently hiring, 50 percent of HR managers have used Twitter to find job applicants. Another survey revealed that 66 percent of employers use the microblogging service for some type of company communication on a regular basis.
Not only is this approach effective, it is also a lot cheaper than hiring a recruiting firm. A recruiter can cost up to $15,000 when hired to find a $100,000-plus executive. With more and more employers using this innovative and cost-effective form of communication, you can't afford to be out of the loop -- or Twittersphere.
The first step in using one of the most popular forms of social media for your HR communication needs is to understand the benefits and challenges associated with using Twitter in the workplace. Beyond using Twitter to communicate with employees and recruit top talent from around the globe, you'll also need to understand the legal risks associated with microblogs.
With this interactive webinar, you'll learn:
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