Entrepreneurship

Enterprise and Entrepreneurship DVD

In this program we find out what it takes to start your own enterprise and become your own boss. We follow the fictional story of Olive Bushel, a dynamic young woman with a passion for social media, as she starts her own e-business in the competitive field of media monitoring. Learn more

Collaborative Entrepreneurship: Creating Wealth Through Networked Firms - DVD

Since many existing business practices inhibit innovation, new organizational designs and managerial approaches must emerge to meet today's new challenges. Learn more

Seven Principles for Building Successful Business - DVD

If you can see it, you can be it.” Based on 25 years of experience in Silicon Valley, David DeWalt’s first principle for building a successful enterprise is to communicate a strategic vision—capturing employee loyalty Learn more

Business Plan Pro Premier Edition

Create a comprehensive, professional business plan that you can use now, to attract investors, and then continue to use to manage and grow your business. Learn more

Sales and Marketing Pro

Close more sales or get your marketing messages in front of the right people. From seasoned sales teams looking for an edge to small business owners who need to do it all, Sales and Marketing Pro is the solution to help you grow your business like crazy! Learn more

CEO Exchange: Complete Season 5 DVD Set

Hosted by veteran television journalist, Jeff Greenfield, CEO Exchange is a series of conversations with today's most dynamic chief executives. Viewers are offered a look inside the minds of those who lead the businesses that impact our lives and influence global trends. Each episode brings together two innovative leaders for a discussion about themselves and their companies. This set includes all 10 episodes from the 2007 season! Learn more

The Small Business Fraud Prevention Toolkit

The Small Business Fraud Prevention Toolkit with its two-hour instructional DVD and accompanying 72-page workbook, has the information, ideas, and insights to allow a small business owner to understand and detect internal fraud; and the strategies, forms, and checklists to help prevent fraud from happening in the first place. 

 

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Business Basics Series (12 Pack) DVD

Liven up classes with these exciting, comprehensive business programs. Twelve curriculum topics are all included in one impressive set! Explores subjects including the accounting equation, profit-and-loss statements, supply and demand, stocks, mutual funds, business writing, patents, copyrights, credit, jobs, responsibility in the real world, advertising tactics and typing skills. This is serious business for your students. Learn more

Boom and Bust: Thriving Through Major Business Cycles

Voted the Number 1 company to work for in 2009 by Fortune magazine, NetApp has successfully navigated through every major cycle in business: from the frenetic mentality of a startup, through the tumultuous period of the dot-com boom and bust, and finally to the relative stability of a mature enterprise organization. Learn more

Promotional Strategy for Small Business - DVD

A comprehensive strategy for attracting customers may be the most important element of the business plan. Leads entrepreneurs through the promotion plan of target-market identification, setting communication objectives, setting the appropriation, selecting communication vehicles, and evaluation. Learn more

How to Drive Your Competition Crazy - DVD

In the time-honored tradition of the maxim, "It's not how you play the game, but whether you win or lose," best-selling author Guy Kawasaki presents the definitive take-no-prisoners guide for Davids to beat Goliaths. Learn more

The Entrepreneurial Process: How to Make Your Dreams a Reality- DVD

Investors today are once again looking very closely before putting money into new ventures. Entrepreneurs have to be more prepared to make their case for getting a new idea off the ground. Using her own experiences as an entrepreneur, angel investor Learn more

Introduction to Marketing - DVD

Defines an effective macro-marketing system as the "delivery of a standard of living." Discusses how marketing strategy includes a written marketing plan with target market identification and a related marketing mix to satisfy potential customers. Learn more

Rules for Revolutionaries - DVD

Guy Kawasaki explains the rules that make new products and services successful. This presentation is a guide to the creation and marketing of revolutionary products for people who want to change the world. Learn more

Marketing Strategy for Small Business - DVD

Discusses the importance for small businesses to have a marketing plan and a marketing strategy to implement that plan. Covers the marketing concept of customer satisfaction and profit maximization. Learn more

Value-Based Leadership: The New Frontier in Value Creation- DVD

The new frontier is Value-Based Leadership (VBL), which looks to the future rather than the past, addressing growth, innovation and entrepreneurship. Learn more

Small Business Management Strategies - DVD

Learn real-world strategies as six seasoned CEO’s of small to mid-sized businesses share their insight, knowledge, and experience. Learn more

Business Basics Series: Copyrights DVD

What needs to be copyrighted and what does not? Visit the U.S. Copyright Office and learn the answers to common questions and more. Learn more

Business Basics Series: Patents DVD

How do companies protect their ideas? Discover the history of the U.S. Patent and Trademark Office and learn about patent applications, licensing, royalties and much more. Learn more

Retail Site Selection - DVD

Discusses the important considerations for entrepreneurs in selecting retail locations. Covers freestanding sites, business-associated sites, renovated CBDs, and planned shopping centers. Learn more

Organizing Your Business Around the Customer DVD

Customer relationship management is all about keeping customers happy. But not all customers are created equal. Roger Siboni explains that the secret is in differentiating your best customers, giving them personalized service, and rewarding them for their loyalty. Learn more

Business Basics Series: Profit and Loss Statement DVD

Copyright 2001

Math is the basis for this important accounting analysis. Students learn all about revenues, cost of goods sold, gross profit, expenses, net profit and more. Your class will really “profit” from this valuable information!

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Building Retail Brands to Drive Value - DVD

Successful brands adapt to the changing needs of their customers. They grow from their base of brand-loyal return buyers who support price premiums and healthy profit margins. Learn more

Structuring Strategic Business Alliances - DVD

Strategic alliances have become a regular part of business culture these days. So how do you know that the alliance will have a positive effect on each partner’s bottom line? Learn more

E- BUSINESS CASE STUDY - DVD

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This curriculum fit program looks at the impact that e-business has had, and continues to have, on the operations of small and large businesses today. Learn more