Stanford Executive Briefings

Managing Change- DVD

Rather than seeing it as something to be afraid of, change is something that should be encouraged within your organization. Using innovation and technology to your advantage means that you won’t become irrelevant while everyone else makes progress. Learn more

Organizing Your Business Around the Customer DVD

Customer relationship management is all about keeping customers happy. But not all customers are created equal. Roger Siboni explains that the secret is in differentiating your best customers, giving them personalized service, and rewarding them for their loyalty. Learn more

Secrets of Search Engine Optimization- DVD

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Search engines present both challenges and opportunities for site designers and developers. Learn how search engines judge a Web page’s relevance and importance, how to improve your site's ranking, and what it takes to draw more visitors from search engines. Learn more

A System in Crisis: Finding a Solution for Health Care in America- DVD

Robert Pearl believes that we can significantly lower the costs and raise the quality of America's health care, but he knows the solutions won't come easily. While individual health practitioners are doing their best, the overall delivery system is broken. Learn more

Tempered Radicals: How People Use Difference to Inspire Change at Work- DVD

"Tempered radicals" are people who want to succeed in their organization, yet also live by values or identities that might be at odds with their organization's primary culture. Learn more

Video Strategies: What's Working Today- DVD

Whether you’re a novice and learning how to cost effectively build the infrastructure for video capability at your site, or you’re experienced and exploring new strategies such as video distribution, get tips on new practices that draw and engage more users. Learn more

Leveraging the Spotlight of Leadership: What Every Leader Should Know- DVD

Managers and executives sit in a natural spotlight because of their leadership role. The best leaders harness the spotlight as a powerful tool to get things done – influencing the behavior and decision-making of their staff, even when they are not present. Learn more

Listening Under Pressure: The Customer Service Challenge- DVD

Life is full of distractions, and the work environment is no exception. Especially when you're dealing with customers. It's easy to get sidetracked by coworkers, cell phones, other customers, and a hundred other things. Learn more

Managing Communication in a Multicultural World - DVD

The subtle but compelling conclusions people reach about you, based on the way you speak, result in profound economic consequences both for yourself and for your organization. Learn more

Rapid Transformation- DVD

Stanford Professor Behnam Tabrizi provides theoretical background and leads this thought-provoking panel discussion on finding success while implementing transformational change initiatives. Learn more

Doing Well and Doing Good: Corporate Social Responsibility as a Profit Generator- DVD

In an age when consumers and investors alike are gravitating toward companies whose brands they can trust, it's no longer enough to be solely focused on the bottom line. Learn more

The Enterprise of the Future: Turning Change into Opportunity- DVD

Leaders today face an ever more global, competitive, and dynamic environment. Emerging markets provide growth opportunities, yet demand innovative business models. Learn more

Overcoming Barriers to Strategic Change- DVD

Is your organization adapting to the changing environment as quickly as your competitors? The creation of strategic change is one of the most critical challenges that managers face today, and it also proves to be one of the most difficult. Learn more

The People Side of Great Business- DVD

Great organizations start with great ideas, but they are sustained only through the dedication and passion of great people. Learn more

The Psychology of Power- DVD

While there are many benefits that come from having power, there are also many risks. Deborah Gruenfeld explains how a lack of consequences can allow powerful people to make serious errors in judgment that have far-reaching impacts on themselves and on their organizations. Learn more

Value-Based Leadership: The New Frontier in Value Creation- DVD

The new frontier is Value-Based Leadership (VBL), which looks to the future rather than the past, addressing growth, innovation and entrepreneurship. Learn more

Why Don't We Naturally Make Good Decisions?- DVD

Decision making cuts across all human activities. Yet we rarely study—much less apply—the fundamental thinking processes that should be undertaken before we make important decisions. Learn more

X-Teams: Extroverted Teams That Lead and Innovate- DVD

Deborah Ancona challenges the dominant wisdom that effective teams focus internally on the roles, synergies, and collaboration of team members to produce results. Learn more

Built to Change: How to Achieve Sustained Organizational Effectiveness- DVD

Organizations are built for stability, not for change. But in today's highly competitive business environment, organizations must be ready to change—and change frequently. Learn more

Negotiation as Decision Making: Getting (More of) What We Want- DVD

Even though everyone negotiates in daily life as well as in business, it is clear that resources are often left "on the table. Learn more

Building Retail Brands to Drive Value - DVD

Successful brands adapt to the changing needs of their customers. They grow from their base of brand-loyal return buyers who support price premiums and healthy profit margins. Learn more

The Search for Life After Planning: How to Build Strategies That Get Implemented- DVD

The traditional approach to strategic planning—which focused on producing a plan on a piece of paper that would subsequently disappear into a desk drawer—is dead. Replacing the old approach is a new method that focuses on strategic thinking and implementation. Learn more

Virtue in Business - DVD

From creative accounting to outright dishonesty, businesses behaving badly have headlined newspapers across the country. After years of "greed is good," integrity is once again in vogue. Learn more

Rules for Revolutionaries - DVD

Guy Kawasaki explains the rules that make new products and services successful. This presentation is a guide to the creation and marketing of revolutionary products for people who want to change the world. Learn more

What Drives Phenomenal Success?- DVD

Southwest Airlines started with a simple idea, and managed to stick with it through decades of unprecedented growth. Many have tried (but failed) to emulate their success. 

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