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 Organizational Development Strategic planning is the process of creating a wave of change while gaining commitment from your employees and other stakeholders necessary to make it happen. Yet, change inevitably engenders resistance. Even the best strategic plans can fail if this resistance is not met and overcome. Dr. Katz explains six principles for effective implementation: leadership, a clear vision or goal, a comprehensive perspective, a process for adverse opinions, persistence, and flexibility. She then provides examples of each of these components, and discusses current efforts within Stanford University that provide a model for successful change. Roberta Katz has served as senior vice president and general counsel of Netscape Communications Corp. She earned a PhD from Columbia University and is a graduate of the University of Washington School of Law. Dr. Katz is the author of "Justice Matters: Rescuing the Legal System for the 21st Century."
 The Change Management Effectiveness Profile provides a detailed process for assessing an individual's capacity to handle minor or major change. This is done by measuring change management ability in several categories.
Image Marketing and PR at the Bendigo BankUsing the transformation of the Bendigo Building Society into a bank, this program examines the role that management plays in creating and maintaining the image of a business. Focusing on marketing, public relations, and advertising strategies the topics for discussion include the role of business communications in marketing change, the communications tools available and the best way to deliver a message, communications planning, the role of public relations, devising communications campaigns and the role of management in employee relations.
 Change often produces fear, uncertainty and resistance. But, with the proper tools and attitude, change can be a morale- and confidence-building experience. This video offers an important look into how to redefine our organizations and ourselves to accommodate current health care industry trends. In all recorded history, there is no precedent for the massive change now sweeping over people in the United States and other industrialized nations. Technology, global competition and workforce diversity combine to place heavy demands upon everyone. There are new skills, roles, attitudes and rules. All are re-shaping business and personal life. Most people see change as a profound challenge that they are not emotionally equipped to handle. While organizations implement strategic change through such programs as Total Quality Management, downsizing and retraining, the psychological effects of change upon people must be kept in constant focus. This film is a critically needed tool for teaching everyone in the organization how to understand change, embrace it and make it work to maximum advantage. The morale-building, confidence-building strategies shown in this film will dramatically raise productivity and speed the organization's progress in meeting its highest objectives. This emotionally involving film shows how to understand change as opportunity. Viewers will learn to:
Program Contents: VHS or DVD, Leader's Guide
 3rd Edition This updated version features vignettes in a variety of industries - manufacturing, white-collar business, healthcare, government and education, and contains many more "how-to" applications than the original. Develop useful strategies for moving through the three stages of workplace change (Endings, the Neutral Zone and Beginnings) including:
The workplace vignettes provide a realistic look at the types of changes we experience at work, and the steps we can take to help manage our response to those changes. Program Contents: A 18 minute VHS or DVD of the main program with the meeting opener, Jump!, and 5 Booster Shot video clips, Leader's Guide, PowerPoint presentation on CD-ROM, 10 Participant Workbooks, 10 Reminder Cards.
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